I’ve had a curious experience with Amazon EC2 recently, and it made me think of a the process of adoption of new systems and services. In short: it doesn’t matter how good your product is, if it’s too hard to switch from the old way of doing things to your new-and-revolutionary gizmo. Let me share two stories.
Offer a Conversion Path!
Offer a Conversion Path!
Offer a Conversion Path!
I’ve had a curious experience with Amazon EC2 recently, and it made me think of a the process of adoption of new systems and services. In short: it doesn’t matter how good your product is, if it’s too hard to switch from the old way of doing things to your new-and-revolutionary gizmo. Let me share two stories.