I’m an advisor and a board member for several growth-stage companies. I help accelerate profitable growth by focusing on the following areas: marketing measurement and ROI, product org design, engineering roadmap and processes, sales + marketing processes and systems, and hiring. Some of my engagements included:
Physical retailer with a powerful digital footprint. Growth org design to develop a world-class digital acquisition capability. Template for collaboration between product and marketing. Assessment of potential leaders for the new organization.
D2C beauty e-tailer. LTV and CAC frameworks, channel investment prioritization and attribution. Agency vs in-house evaluation. Coaching for the newly hired head of growth.
B2B software marketplace. Strategy development for market expansion. Coaching for commercial org leaders. Marketing ROAS framework.
B2C ecommerce company. Evaluation of current org capabilities. Strategy development to accelerate growth. Marketing/finance collaboration model.
B2B agriculture tech company. Strategy development to accelerate growth. Collaboration framework between marketing/product and marketing/sales. Org design.
Health and beauty services company. Digital presence strategy, growth investment plan, CRM system design for online + offline usage.
Financial services marketplace. Strategy development, pricing. Growth marketing tactics.
I work on a retainer basis. A typical engagement costs $10k/month and includes 10 hours of work. I scale this up or down based on the clients’ needs. Engagements typically span 3-12 months.
I do not accept startup equity as advisory compensation.
Get In Touch
If you’d like to get in touch, send me a note at [alex94040 AT gmail DOT com].